
National Director Tim Eason, Shooting Sports Director Dennis Groce and Chuck Dick, a National Board Member are currently traveling to the SHOT Show in Las Vegas. In hopes to connect partners to the ministry, the FCA Outdoors attendees are delivering an exciting message that should be an encouragement to the Shooting and Outdoors Industry. With a Recent Survey and Research Results in, FCA Outdoors has found that a major increase can be made in the introduction, participation and retainment of youth in outdoor sports such as shooting and hunting. Portions of the research provided by NSSF related studies indicated that the most likely area to see growth in shooting sports would be work related groups or FAITH Based/ Church affiliated groups. FCA Outdoors meets that criteria and has as its parent ministry FCA, who has been impacting lives with a faith based Christian message since 1954. In 2011, FCA reached over 2 million people and hosted over 50,000 athletes and coaches in summer camps.
Based on current data 11% of the nation's population has participated some way with the Fellowship of Christian Athletes and 24% of the population are aware of the brand FCA. With a vast population familiar with FCA, FCA Outdoors seeks to plant adult chapters in this fertile ground, plant new Shooting Sports Teams through the new Fellowship of Christian Athletes Shooting Sports Program (FCASSP) and rejuvenate decreasing participation of outdoors activities as reported in over 33 states in the last 5 years. With over 7000 schools currently certified with FCA programs and 75% of the nation's 33,000 private schools religiously Christian affiliated, the future looks bright for FCA Outdoors and those industry partners who seek to impact the lives of our nation's youth. While increasing participation numbers in outdoors activities, FCA Outdoors will concentrate their time on what has brought them thus far; trusting God and seeking to impact lives for Jesus Christ through the influence of Athletes and Coaches.
While following the desire to fulfill the great commission found in Acts 1:8 and to reach others for Christ, the by product of increasing participation and having a larger platform to proclaim the message will certainly benefit industry partners. Making Time for the Traditions that made this country great certainly includes Faith, Family and the Outdoors. Come share the adventure with us today!
Look for Shot Show Updates soon.
FCA Outdoors Communication and Marketing - 1/16/2012
Posted on
Mon, January 16, 2012
by Tim Eason